Packaging audits are provided by suppliers in their SELLING strategy to capture new sales. These FREE audits mandate that all item usage and pricing details be handed over (on a silver platter) for the supplier to beat. If pricing can’t be beat, nothing is gained for anyone. On the other hand, there’s no item selling agenda with an independent packaging consultation.
SUPPLIER PROVIDED AUDIT
INDEPENDENT CONSULTATION
SUMMARY A packaging audit uses accounting history to compare yesterday with today. A packaging consultation focuses on how ‘today’ can be better improved upon tomorrow. An audit targets ‘pricing’ only. A consultation measures ‘cost-of-use’. New efficiency and productivity improvements often result from a consultation, but cost-improvement ideas beyond price are rarely (if ever) realized from an audit. Comments are closed.
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This blog author has a myriad history of successful packaging solutions in process and materials from the manufacturing to distribution channels. Archives
April 2021
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